Food Trucks,Small Mobile Eatery,Food Entrepreneurs
Owning your own business is always tough, especially when you work in an industry where it’s almost impossible to avoid big overhead costs. Those in the business of feeding people have always had to deal with the rental costs of setting up restaurants, buying plates, location woes and dealing with landlords—Yuck!
One way food entrepreneurs have avoided that expensive mess in recent years is through food trucks. No need for brick n’mortar, no need for plates or tables or chairs—just a truck equipped with a griddle, some refrigeration and some fuel. Food, of course, is part of the equation.
by social media, with patrons tweeting and posting about their experiences, uploading photos of the pulled pork sandwich or elk hot dog they’re about to scarf down. As a food truck owner, if you offer good grub and have a colorful, unique truck, there’s a chance your customers will handle your marketing campaign without even being on the payroll.
Plus, starting up a small mobile eatery is not the riddle some may perceive it to be. With success in the space, food truck entrepreneurs have not been shy about sharing their secrets or writing how-to manuals for those new to the game.